Texas physicians turn to TMA's Web site as their trusted source for hot topics and the inside scoop on legislative, regulatory, and payment advocacy issues, practice help, public health initiatives, leadership opportunities, professional development, and so much more.
The TMA web site underwent a complete redesign in October 2010, providing more intuitive navigation, enhanced search, and social media sharing options. Before the site redesign, TMA was receiving over 65,000 visitors each month. We expect a 30 percent increase in traffic with these improvements and a focus on search optimization.
Include online advertising in your marketing plan to help you reach those "connected" physicians. Increase your organization's exposure a banner ad on TMA’s web site.
Web Advertising Rates:
PREMIUM PLUS
Banner ads available on Find a Physician page and Search Results page
| |
Monthly
|
3 months
|
6 months
|
12 months
|
| 216 W x 180 H, rectangle |
$1200
|
$900
|
$750
|
$500
|
| 728 x 90 leaderboard in footer |
$1,600
|
$1,400
|
$1,100
|
$850
|
PREMIUM
Banner ads available on eight (8) Section Pages
| Practice Help |
Ask TMA |
CME |
| Advocacy |
Giving Back |
About TMA |
| Events |
Connect |
|
| |
Monthly
|
3 months
|
6 months
|
12 months
|
| 216 W x 180 H, rectangle |
$900
|
$750
|
$500
|
$400
|
| 728 x 90 leaderboard in footer |
$1,400
|
$1,200
|
$900
|
$750
|
STANDARD
Banner ads available on six secondary pages in Practice Help section
| Billing and Coding |
Legal |
Payer |
| Practice Operations |
Technology |
Safety and Quality |
| |
Monthly
|
3 months
|
6 months
|
12 months
|
| 216 W x 180 H, rectangle |
$700
|
$550
|
$400
|
$250
|
| 728 x 90 leaderboard in footer |
$1,000
|
$750
|
$600
|
$400
|
TECHNICAL SPECIFICATIONS
Dimensions:
Rectangle: 216 (wide) x 180 (high) pixels
Leaderboard: 728 (wide) x 90 (high) pixals
Size: 30K maximum
Color: Paletized to Web palette
Functionality: A specific URL (i.e., www.texmed.org), must accompany each ad. Java, Shockwave, Flash or animated ads are not permitted.
Delivery: All ads should be formatted as GIF or JPEG files and sent, via e-mail, to advertising@texmed.org. Space reservations are required two weeks prior to insertion/start date. Materials are due one week prior to insertion/start date.
To advertise on the TMA Web site, contact us:
Advertising Sales Office
Texas Medical Association
401 W. 15th Street
Austin, Texas 78701
(720) 327-1217, direct, or (512) 370-1423
FAX (512) 370-1693
advertising@texmed.org
Back to Top
Return to Marketing Opportunities Main Page